Conversation with Buxton Midyette, VP Marketing & Promotions, Supima

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Written By Joshua T Williams
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Buxton Midyette is an accomplished marketing executive with expertise at identifying key product attributes then translating them into successful marketing campaigns and promotional activities that connect with consumers. His specialities include ingredient branding and licensing. Currently, Buxton is the VP of Marketing and Promotions for Supima.

Learn more: LinkedIn | Supima

Hosted by: Christopher Lacy, Assistant Professor, Parsons School of Design

Produced by: Joshua Williams, Assistant Professor, Parsons School of Design

Executive Producer:Fashion Consort

Follow the podcast on Instagram: @RetailRevolutionPodcast

Joshua T Williams

Joshua Williams is an award-winning creative director, writer and educator.  He has lectured and consulted worldwide, specializing in omni-channel retail and fashion branding, most recently at ISEM (Spain) and EAFIT (Colombia), and for brands such as Miguelina, JM, Andrew Marc and Anne Valerie Hash.  He is a full time professor and former fashion department chair at Berkeley College and teaches regularly at FIT, LIM and The New School.  He has developed curriculum and programming, including the fashion design program for Bergen Community College, that connects fashion business, design, media and technology.  His work has been seen in major fashion magazines and on the New York City stage. Joshua is a graduate of FIT’s Global Fashion Management (MPS) program, and has been the director and host of the Faces & Places in Fashion lecture series at FIT since 2010.

http://www.joshuatwilliams.com
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